03 — Case StudyAgribusiness

T'S
FARM.

An integrated agribusiness concept designed to connect production, processing, packaging, distribution and customers into one scalable agricultural value chain.

FARM

Farm · Feed · Process · Package · Distribute

Integrated Agribusiness

01 — Overview

Building an agricultural business beyond the farm.

T'S Farm is structured around a vertically integrated agricultural model. Instead of stopping at production, the concept extends into feed production, processing, packaging, distribution and direct-to-customer sales.

The long-term vision is to create a connected agricultural value chain capable of serving individuals, restaurants, hotels, supermarkets and wholesale customers.

02 — Value Chain

One connected
agricultural system.

01

FARM

Production of fish, poultry and agricultural crops.

02

FEED

Developing in-house feed production to support the farm.

03

PROCESSING

Turning raw agricultural products into finished products.

04

PACKAGING

Professional packaging designed for retail and wholesale.

05

DISTRIBUTION

Supplying customers, restaurants, hotels and supermarkets.

03 — Business Model

Designed to scale.

01

Catfish farming

02

Poultry production

03

Feed production

04

Fish processing

05

Smoked catfish

06

Processed chicken

07

Cold storage

08

Farm-to-customer delivery

09

Wholesale distribution

10

Digital ordering

My role

Business concept
development.

Business model development

Value-chain planning

Market positioning

Growth strategy

Digital ordering concept

Distribution planning

04 — Capabilities

Business StrategyDigital CommerceBrand DevelopmentOperationsMarketing